Widget vs. Android story...

Some buddies emailed me saying that they liked this piece. Original story at:
http://www.nst.com.my/Current_News/techNu/Monday/Notebook/20080218152854/Article/index_html

Really can't wait till Android comes to town...

Widget versus Android
by: Hazimin Sulaiman

IT might sound like a cult sci-fi movie title from the 50s, but it’s not. It does, however, concern two superpowers in the Internet realm – Yahoo and Google. The year 2008 certainly has proven to be a fast-moving one. It was just earlier in the year when Yahoo unveiled its plans at CES 2008, Nevada, and gave us glimpses into what the company’s future looks like.

A few weeks later, it was reported that Yahoo was suddenly laying off 14,000 staff. And just two weeks ago, the news came that Microsoft wants to buy Yahoo yet again after similar attempts in the past.

Last week came the news that the main Internet search engine, Google, has just released its much-awaited Android operating system at the World Mobile Congress in Barcelona.

Well, it seems that the battle has just escalated to mobile devices. This is of course, not surprising, given that Yahoo’s projection said that the mobile market segment will reach four billion phones by 2010.

From the likes of it, Yahoo will have to be on its toes in order to survive all these external pressures. It is doing so with the power of widgets/widgetry if you please.

Ironically, the way that both Yahoo and Google are going about laying their stake on this new territory are one and the same. This involves making it easy for a lot of people such as developers, advertisers and publishers to get on board and be profitable.

In Yahoo’s case, the company wants to make it extremely easy for mini-applications called widgets to be made by anyone who is familiar with .XML coding. Yahoo has been widget crazy and driven for some time.

This is proven by its purchase of Pixoria, the company behind Konfabulator years ago. Pixoria used to make widgets for the Mac OS.

Similarly, in Android’s case, Google wants to make it easy for developers to quickly and cheaply write applications for mobile phones, minus the licensing fees.

Both ideas are the same as they are different: one wants you to invade your mobile/smartphone via a client called Yahoo Go (which is needed to run the widgets), and another wants to have its operating system on your phone.

The Yahoo Go 2.0 is supposed to be already available for over 300 devices. Such a “soft-invasion” might have better acceptance by various manufacturers, and it also means that widgets can be written once and used in many devices, regardless of manufacturers or platforms. Hence, the beauty of widgets.

In the case of Andriod, Google intends to provide what seems to be another platform altogether. However, just like open source OS such as Linux, this might pose some problems. Granted this can only be qualified in due time when we actually get to see, use and feel Android.

OSes also tend to require more time to mature into a stable platform. Take Windows Mobile, for example, it only started to reach a degree of reliability and stability after Windows CE 3.0 (Microsoft Windows Pocket PC).

Needless to say, the lesser Windows CE (or WinCE for short) 1.0 to 2.0 made a lot of people WinCE. In those days, Palm OS reigned supreme. But it serves to show that diligence and financial stability does make the OS better.

It all boils down to how long can an OS developer sustain itself to get better. Is Google game enough to do this? Only time will tell.

Teething problems and a rocky road will definitely be abound for Android. Google will have to toughen its resolve, especially since the company is not just aiming for the mobile phones market.

Google’s chairman and CEO Eric Schmidt believes that Android would start an entire new wave of innovation unseen before in the industry. He is confident that this platform will amaze users by the amazing things it will be able to do on their mobile devices.

What does Yahoo think about the invasion of the Android? Will it disrupt the Yahoo widget invasion plan for the mobile phone space in 2010?

Marco Boerries, executive vice president of Yahoo Connected Life, cited at the recent CES that “Android is just another operating system. We’ll support it by giving its users a great user experience with Yahoo Go.”

Well, Yahoo Go on the Android? Now who’s invading who? Let’s see how it goes.

Personalised Google Themes!

Google Teams Up with Leading Artists to Create Fun New Themes

INTRNET giant Google Inc., has teamed up with leading artists to creatte new themes for iGoogle. Google recently launched a collection of new themes created by leading artists, designers, actors and other personalities for iGoogle, Google's personalized homepage.

With iGoogle, users can choose and arrange the content they want to see on their Google homepage to personalise their Web experience. Google has collaborated with almost 70 artists from around the world, inviting them to use iGoogle as their canvas by creating unique, dynamic themes for users to decorate and personalize their homepages.

The entire list of participating artists and their themes from around the world, can be found at www.google.com/artistthemes.According to said Derek Callow, Marketing Manager, Google Southeast Asia, Google has teamed with artists and other public figures as a way to give iGoogle users more fun, cool options to personalize their Google homepage. “We’re providing users
with some great new homepage designs and giving these artists a way to be discovered and to express themselves to millions of people on the Internet,” says Callow.

Participating international and Asian artists include Akira Isogawa, Alice Mak, Anne Geddes, Carrie Chau, Coldplay, Dale Chihuly, Diane von Furstenburg, Dolce&Gabbana, Jackie Chan, Jeff Koons, Kwon Ki-Soo, Young-Hee Lee, Mark Ecko, Mark Morris, Michael Graves, Nigo, Oscar de la Renta, Philippe Starck, PPAPER, Robert Mankoff, Rolf Harris, Tezuka Osamu, Tory Burch and Yann Arthus-Bertrand.

All of the themes are dynamic, which change throughout the day. The new collection provides users with a diverse selection of themes to reflect personal style on personalised a Google homepage. Can't decide? Google has a sampler theme that rotates through all of the participating artists' themes.